If you’ve been in France during the third week of November, chances are you’ve heard the expression “Le Beaujolais Nouveau est arrivé! “ (“The New Beaujolais has arrived!”). They day the new vintage of Beaujolais comes on to the market (always the third Thursday of November) is cause for much celebration throughout France.
The tradition of celebrating Beaujolais Nouveau began as a local practice in the small bars, cafes, and bistros of Beaujolais and Lyons. Each late fall, wine growers would come into these eating (and drinking) establishments and sell barrels at very reasonable prices to the owners, who would then serve it to the locals in large pitchers. Beaujolais Nouveau is hardly a “fine wine.”
It has always been produced quickly to drink as a table wine while the better Beaujolais vintages ferment into truly great wine. During Beaujolais Nouveau production, the “must” (thick grape juice that contains the skins, seeds, and stems) is pressed early after only three days.
Therefore, there are not as many tannins (which one normally finds in abundance in red wine) in Beaujolais Nouveau, making it a very drinkable, slightly fruity wine. It is meant to be served slightly chilled, making it the perfect “party drink” instead of a wine to be sipped and savored.
Thanks in large part to the marketing genius of one of the largest Beaujolais producers in France, Georges Duboeuf. Beaujolais Nouveau is now celebrated (and heavily consumed) throughout both smaller villages and large cosmopolitan French cities.
It has also become quite popular in the U.S. (if there’s a French restaurant in your city, chances are they’ll be hosting an event for Beaujolais Nouveau). Wherever you celebrate this “national” French holiday, take a moment to think about the millions of people in cafés, restaurants and bistros in France and the U.S. gulping Beaujolais Nouveau and loudly proclaiming
Get new posts delivered by email:
Top Travel Deals on RSS
Your Guide To Visiting India’s Valley of the FlowersComments: 0Rating: 0 / 0
This beautiful site is well worth the time it takes to get there....read more
6 Annual Festivals to Check Out in DenverComments: 0Rating: 0 / 0
Whether you love jazz, art, dance or food, Denver has something great to offer, all year 'round!...read more
Sink or Swim? 4 Beach Vacation Mistakes to AvoidComments: 0Rating: 0 / 0
Make your summer sun trip as easy on yourself as possible by avoiding these errors!...read more
Moon Day & the Future of Space TourismComments: 1Rating: 0 / 0
We're celebrating the first human to walk on the moon...and wondering about what may come next!...read more
Kid-Friendly CancunComments: 0Rating: 0 / 0
This Mexican city isn't just a hot spot for rowdy spring-breakers!...read more
Some of the content posted herein are the views and opinions of the individual blogger's and do not represent the views and opinions of OneTravel. It may be the case that OneTravel is partnering with a particular travel supplier mentioned in a blog post, however, all views and opinions expressed herein by parties other then OneTravel are by the respective bloggers.
© 2015 W K Travel, Inc. All rights reserved. California: CST #2090295-40, Nevada: SOT #2007-0081, Iowa: SOT #883, Washington: SOT #602785938, Florida: SOT #ST38063