On July 27th, 2012, all eyes will be on London as the 2012 Summer Olympic Games kick off with what is sure to be an impressive opening ceremony. In fact, there are many impressive things about the Olympics: the athletic ability and determination of the competitors; the sheer amount of money and organization required to host the Olympic Games; the extent of the global television coverage. This summer, add design prowess to that list. That’s right, the London Olympic Games are set to be some of the most attractive yet.
Great Britain’s Olympic Kit
Designed by Stella McCartney and Adidas
One thing is for sure: Great Britain’s athletes competing in the London 2012 Summer Olympic Games will be aesthetic champions. The competitors’ uniforms feature an abstracted British flag in blue tones. Splashes of red on the collar and lapels, and in the form of knee highs or shoes, accent the blue and white design. A clean and classic look, with a twist--- exactly what one would expect from Stella McCartney.
London’s Olympic Torch
Designed by UK design studio, Barber Osgerby (Edward Barber and Jay Osgerby)
The striking 2012 Summer Olympic torch recently won an award from London’s Design Museum. The torch has 8,000 laser-cut holes that serve both a symbolic and a scientific purpose. According to the designers, the holes represent the number of people who will participate in the torch relay. From a more pragmatic standpoint, the holes prevent heat from being conducted down the handle, making the torch safer to carry.
Designed by Hopkins Architects
London’s approach to building structures for the 2012 Summer Olympics has been to focus on sustainable, long-term improvements to the city. In doing so, they called upon some of the UK’s best architects and designers to come up with memorable structures that would also improve London’s design landscape. One of these is the Velodrome, which will host the track cycling events. The stunning metal roof is also incredibly functional--- it collects rainwater that is then reused, increasing the structure’s water efficiency.
Photo: Ben Sutherland
'Like' us on Facebook for more Olympic coverage!
Get new posts delivered by email:
Top Travel Deals on RSS
Happy National Ice Cream Day! 5 Facts You Didn’t Know About the Chillest Dessert AroundComments: 0Rating: 0 / 0
National Ice Cream Day –also known as literally the perfect excuse to eat a heaping scoop of ice cream –is this Sundae (pun intended). To celebrate, here are five things BuzzFeed scooped up about our favorite frozen dessert....read more
3 Things to Do in Kyoto, JapanComments: 0Rating: 0 / 0
Kyoto is on my top ten list of favorite cities I’ve visited. From the historic temples to the top-notch restaurants, I was completely enthralled with Kyoto’s beauty and depth. I can’t wait to get back there. Until I do, please enjoy these three quintessential Kyoto activities for me, okay?...read more
7 Obscure Historical Terms for Gettin’ LuckyComments: 0Rating: 0 / 0
Who else is planning to dance the Paphian jig this weekend?...read more
12 Hours in Venice, CaliforniaComments: 0Rating: 0 / 0
When I lived in West Hollywood, I frequently drove out to Venice to spend the day. Now that I live in Minnesota, when I go back to California each year, I make sure to build in a day to enjoy my old stomping grounds. There’s so much more to Venice than it’s famous beach. In fact, I usually head inland to Abbott Kinney Boulevard. Here are my recommendations for how to spend twelve hours in Venice....read more
Check Please! How To Ask For The Bill in 13 LanguagesComments: 0Rating: 0 / 0
Here is how you can ask for the check in thirteen languages. By knowing how to ask for the bill, you can avoid waiting at your table for hours on end without being given the check....read more
California: CST #2090295-40, Nevada: SOT #2007-0081, Iowa: SOT #883, Washington: SOT #6027859380010001
Some of the content posted herein are the views and opinions of the individual blogger's and do not represent the views and opinions of OneTravel. It may be the case that OneTravel is partnering with a particular travel supplier mentioned in a blog post, however, all views and opinions expressed herein by parties other then OneTravel are by the respective bloggers.
© 2014 W K Travel, Inc. All rights reserved. Copyright for all material appearing on this website is owned by W K Travel, Inc. Persons accessing this website are authorized to view and print material from this website for information purposes only. Any other use of this material is restricted to non-commercial purposes and must include this copyright notice.
W K Travel Inc. owns the following Trademarks and Servicemarks appearing on this website:
OneTravel, OneTravel.com, and 1Travel. Trademarks and servicemarks for all other products and services appearing on this website are the trademarks and servicemarks of their respective owners.